A programmatic advertising campaign is a digital marketing campaign that uses technology to target ads to people in different media at the right place and time. This type of campaign is highly effective because it allows you to reach your target audience with a personalized message when they are most likely to be receptive.
PROGRAMMATIC CAMPAIGN FEATURES
With a programmatic advertising campaign, you can target people based on their interests, demographics, behavior, and location. This ensures that your ad reaches the right people, at the right place, and at the right time, resulting in higher conversion rates. Our integrated campaigns include geofencing, OTT advertising, site retargeting, display advertising, social media advertising, and centralized reporting. We advertise on streaming media, apps, games, digital billboards, news, and other destination websites, other appropriate publishers’ websites, and social media, among other venues.